Welcome to building your own business. How do you feel? Are you excited? Are you nervous? Are you ready to be the next Wal-Mart? There is so much out there and now you have the opportunity to tap in to it. I’ve coached hundreds of people on how to build their own eCommerce Business; I’ve learned a lot about the keys to success. One of the most important factors that all successful business owners have is not knowledge. It’s not money or advanced education. It’s not computer experience or programming [...]
Archive | July, 2007
5 Things You Should Know About PPC Advertising
When most people hear anything about pay-per-click (PPC) advertising they immediately think that it isn’t a good idea. The fact is that running a PPC campaign can be a great way to get some additional traffic to your website. So why do people cringe at the mention of PPC? Probably because the blindly threw some words at Google AdWords and didn’t make it back. So let’s go over a few things you should consider before getting started in a PPC campaign. Set a Daily Budget This is one of the [...]
How to Build Trust for your Online Business
I’m a big fan of the book “The Speed of Trust” by Stephen M. Covey. One of the basic principles of the book is that trust makes business go faster and less expensive. In business, offline and online – trust matters. When you’re a new ecommerce store, or when a visitor comes to your site for the first time, you are unknown and unproven. You have little trust built up with customers. In the offline world, trust is built by your storefront, merchandise, staff, and other cues. People know what [...]
Finding an Asian Supplier
Asian manufacturers and suppliers are a great way to obtain products to sell at great prices. You might find comparable products for half the price of what you might pay in your home country. I lived in Korea for nearly five years and oftentimes found some great bargains along with some duds. After a while I learned to separate the good from the bad, and have produced the following tips to help Prosper clients to find a good product and supplier. Finding Products/Suppliers Start by visiting www.alibaba.com. There you can [...]
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